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RESUME

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Strategic Business Analyst
August 19-Present
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Furnish leadership team with insights, analytics, reporting dashboards, and recommendations enabling effective strategy planning across business units. Partner cross-functionally to plan operational improvement initiatives.

 

  • Generated a campaign engagement lift of 5.8%, revenue upside of $2.1M by leveraging statistical analysis techniques to optimize down funnel conversions for Honda’s Hand Raiser Campaign.

  • Analyzed and processed complex data sets using advanced querying, visualization, and analytics tools to find a customer persona resulting in a sales lift of 0.45%, revenue upside of $1.3M for regional marketing high touch campaign.

  • Developed intricate service predictive models for Honda & Acura dealers. Helped identify the highest potential opportunity for marketing. Generated service revenue of 3.2%.

  • Analyzed business drivers, market trends & campaign operational metrics for PG&E to launch COVID-19 relief initiative.

 

SKILLS

SQL/R/Python
Research, Reports, and Forecasts  Business Intelligence (BI)
Data and Quantitative Analysis  Predictive Modeling
Six Sigma Principles
Data Mining & Visualization

Machine Learning Algorithms   KPI Dashboard & BPI Plans

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Co-Founder, Head Product Analytics
August 18-Present
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Drive key strategic decisions & partnerships to accelerate Senseloaf's footprint in the recruitment tech market.

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  • Set up marketing & sales strategies, optimizing customer acquisitions

  • Currently, overlooking southeast Asia & India expansion by developing competitor analysis & pricing strategies 

 

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Business Analyst Intern-
Inventory Control Jan 18- Aug 18

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Work cross-functionally to gather, analyze & report M3 inventory data enabling process & ERP improvement. Conduct deep-dive analysis & collaborate with stakeholders to identify and solve ambiguous business challenges.

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  • Increased inventory count accuracy by ~ 25% (monthly) by analyzing Model 3 inventory data, machine data, and statistical analysis. Built Tableau dashboard for ongoing monitoring & trend analysis.

  • Reduced critical operational errors by over 18% for Model 3 by driving strategic ERP feature changes and active reporting & analysis of ERP data. Built Tableau dashboard for plant-wide process error monitoring.

  • Transformed raw data into MySQL with custom-made ETL application to prepare unruly data for predictive analytics and Tableau dashboard initiative.

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STATISTICAL ANALYSIS

Regression Analysis

Hypothesis Testing

Cluster Analysis

Classification

ML

Time Series Modeling

Neural Nets

Discriminant Analysis

Market Basket Analysis

Association Mining

Forecasting

STRENGTHS

Problem Solving

Project Management

Thought Leadership

X-fn Collaboration

Ownership & Execution

Data Storytelling

Presentation & Communication

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Account Strategist 
July 14- October 16

 

Provide effective data-backed insights and solutions to internal & external stakeholders facilitating process & product improvement. Partner with cross-functional teams to drive strategic alignment on key initiatives.

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  • Reduced non-value client interactions by over 11% (IN Site) by analyzing site-level operational data and integrating strategic feedback loops across vendor sites.

  • Improved client turnaround times by > 18% by developing efficient solutions management tool (integrated with CRM) in collaboration with Global Operations & Processes team.

  • Developed and executed strategic product roadmap for customer success story initiative for teams to share kudos internally & externally while collaborating cross-functionally.

 

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Master of Science Business Analytics
January 17- May 19

 

  • Teaching Assistant- Web Analytics

  • Deans Council- Executive Member 

  • Student Mentor- JSOM

SUBJECTS

Database Management 

Advanced BA with R

Machine Learning 

Marketing & Web Analytics

Database Marketing

Data Visualization

Econometric & Time Series

Statistics

Operational Research 

Prescriptive Analytics

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